I have chosen these companies as potential advertisers in my product for several reason. I chose YouTube, Facebook and Twitter as social networks that would allow aspiring artists who enjoy non-mainstream music to share their art with others; the more interesting individuals (that my magazine would attract with non-mainstream ideals) on a social network, the more people flock to it and the more successful it is. Technology companies like Samsung would also be a company that would do well to market in my magazine - the young adult audience that are targeted by my product are likely to also be interested in technology. Beats by Dre and Audio-Technica were chosen as examples of music-technology companies that would appeal to both the technology-minded readers and the musically-minded readers of the magazine. Finally, Radial by Orchard was chosen as a company that sells and markets independent music that the musically-adventurous audience of New Form would be attracted to.

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